Author: Michael Hyatt
Michael Hyatt is the name in Platform building, probably because he wrote the book on it. This book has been on my to read list for a while. I just recently finished it, and it was excellent.
In this book you walk through the steps of building your own platform. You learn how to take your wonderful idea, concept, product, or service, and turn it into something people will notice. A big part of this book is dedicated to blogging and social media, teaching you how to do them better.
I really liked this book. It is easy to read because Michael writes in a conversational style and sets up his chapters with subheads and bullets. For me it was fun because he writes the way he talks and I first discovered Michael through his podcast, This Is Your Life, so I could hear him speaking to me through the book.
Reading this book will help you build a better platform. Like with most books I read I did not agree with everything this one taught, but most of it was good advice. I'm sure anyone who follows all the directions in this book will build a great platform. Michael does not want you to spend a lot of money, that is one of the main points of the book. Unfortunately, not spending a lot of money can mean very different things to a former CEO and a college student. For that reason, there are some things the books instructs to do that I am just not able to do.
I would recommend this book to just about anyone. In today's world we all need to be savvy about things like social media, even if we don't want to build a platform right now. However, I would not recommend that you run out and buy this book right away. Much of the actual content of this book can be found on Michael's blog. That is where I recommend you start. If you like what you find there and would enjoy having everything compiled in a cohesive step by step reference then go ahead an get the book.
I truly believe this is one of those books that can help you live better. I think if you do not already follow Michael Hyatt it would be well worth your time to look through some of his work and see if you can benefit from it.
What books have helped you live better? Please share your recommendations, thoughts, and comments below.
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